A culinary culture of curiosity.
Our specialty: evolving iconic American food & beverage brands.
Building food & beverage brands is all we do. We never stop thinking, questioning, wondering, tasting, tinkering and testing. Our food trends work is nationally recognized, and in its 10th edition has proven a steadfast competitive edge, allowing us to lead, never follow. As industry thought leaders, we push ourselves, our clients and our partners to challenge the norms of our society, encouraging breakthrough thinking that wins.
Our competition will reference the speed of digital in talks of agility — we live in the digital age; it makes sense — but we operate under a different mantra. It’s one that aligns with our sole focus, one that we feel never sleeps and is a moving target: the speed of retail. We’re energized by the challenges the category presents: evolving retail models, the rise of alternate channels, shifts in consumer behavior, the ongoing battles between big food versus small food, relentless pursuit of consumer engagement at shelf and more.
Our ever-expanding team not only includes meal-prep adventurers, but it also includes competitive eaters, home brewers, coffee connoisseurs and the former president of the Pennsylvania Wine Society — each offering unique insights and perspectives into the food & beverage world. Yes, we brag about our team, but we also rely on each other to further ourselves as students of the industry. We encourage our team to try the newest trends in the industry and bring them to the agency to test, which has resulted in taste tests of freakshakes, old-world coffee blends, hibiscus-infused IPAs and generations-old wines. We work together, we eat together, and we drink together — all in the name of education. That’s who we are, and food & beverage is what we do.