Is your brand "relentlessly relevant" with buyers? Here is the seventh annual Prophet Brand Relevance Index. A survey of more than 13,500 consumers in the U.S. to determine which brands people cannot live without. Learn about the attributes that drive "uncommon growth." Download the 2022 Prophet Brand Relevance Index.
Brand and Marketing Consultancy | Prophet, 03/01/2022
In the 2022 Edition of its Digital Trends List, Prophet's Altimeter research team shares seven trends that are harbingers of the next era of digital transformation. Read it now!
Website blog, 01/10/2022
The eight essentials of a successful marketing plan that organizations should keep in mind this planning season. Learn more about how Prophet can make planning easy for you.
Prophet blog, 10/13/2021
Springbox, a Prophet company has won the Outstanding Website for Multiple Myeloma Research Foundation Website in the 2021 WebAward Competition.
Web Marketing Association, 10/01/2021
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Prophet is a consulting firm that helps clients unlock uncommon growth. We
identify paths to purposeful, transformative and sustainable growth by
developing new business models, reimagining brands and experiences, driving
demand and customer engagement and empowering people to transform their
For almost 25 years, Prophet has been an expanding global team of over 500
strategists, data analysts, marketers, innovators, and creatives. This combination
of experts brings a unique blend of pragmatism, rigor and imagination to each
project as they work to help clients solve their biggest challenges.
We’re the largest privately-owned firm of our kind. We continue to be a valued
partner to our clients because our business model is different: we blend the
creative chops of an ad agency with the strategic smarts of a management
consultancy to bring forth strategies and ideas that drive impact. Our teams take
a human-first approach to everything we do – working closely with clients from
ideation to in-market execution. We are driven by helping clients achieve success
from day one.
Working with such companies as T-Mobile, AXA, CVS Health, Samsung, Home
Depot and UBS, we help leaders develop strategies to transform their business,
achieve sustainable growth and outperform competitors.
What we love most is when our solutions do more than improve sales - they help
move society forward.
We helped T-Mobile with its transformative revival, creating the "Un-Carrier" brand positioning that powered 4.4 million new customers and double-digit business growth.
Electrolux came to us for help in bringing the appliance shopping experience into the digital world, significantly increasing global market share and improving margins.
We re-positioned the Gatorade brand, reversing double digit volume declines, driving 15% growth in year one, and over $3 billion in franchise revenue increases.
Crate&Barrel came to us to help transform key aspects of the business – brand, merchandising, store experience and service offer – resulting in double-digit growth in sales and traffic within the first year after implementing the strategy.
We worked with Olive Garden to create the "Breadstick Nation" marketing campaign that received over one-billion social media mentions and supported a 15% surge in the company's stock and a new all-time high in the weeks following the launch.
What makes us different from other agencies is our ability to uncover the underlying needs and motivations of customers and translate those insights into better ideas.
We are an independent, partner-owned consultancy. Our unique team of thinkers, makers and doers work in a collaborative, multidisciplinary way to bridge the gap between strategy and execution.
We have a global footprint, operating from 12 offices with a single P&L, enabling us to bring the right people with the right experience together to solve our clients’ current business challenges.
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Chief Strategy Officer
Chief Transformation Officer
Chief Digital Officer
Chief Financial Officer
Chairman and CEO