Bump Water, a Brooklyn start-up that has formulated a special water designed for pregnant women, has chosen Boston-based Proverb as its first brand building agency. Billings for the assignment are not being disclosed. According to the founders, Bump Water is basically a delivery system for folic acid and other prenatal vitamins for pregnant women. The founders claim that taking such nutrients in beverage form is far more pleasant than choking down “horse-sized pills.” Working with the Bump management, Proverb said its team created the Bump Water and Bump Sparkle identities, messaging, and website; it was also involved in both naming the brand and flavor descriptions. Proverb’s past and current clients include Museum of Fine Arts Boston, Hotel Veritas, Taza Chocolate, and Formaggio Kitchen.
Proverb, an independent agency in Boston, has completed branding and marketing assignments for two DC-area luxury apartment communities
Back Bay, MA Patch, 12/12/2014
Once the church of intellectual rock stars and progressive New Englanders, Unitarian Universalism has struggled in recent times to convince people they need it. So the church did what any modern business would: It hired an ad team.
Boston Magazine, 06/01/2014
The first campaign under the new partnership includes a 1:23 commercial that asks, 'What if your Doctor cared enough about the things you care about?' The ad concludes with the new Atrius Health tagline, 'Care. About You.'
|Client||Start Year||End Year|
|The Hecht Warehouse at Ivy City||2015||Current|
|The Bozzuto Group||2015||Current|
|The Community Builders||2015||Current|
|Unitarian Universalist Association||2014||2015|
|Facing History and Ourselves||2014||2015|
Proverb is a full-service creative agency dedicated to one thing: finding the essential truth that drives great brands, and distilling that truth into its simplest possible form. We establish new markets and disrupt old ones; our work takes a long-term strategic approach to growing businesses, getting results, and making beautiful things along the way.
Our capabilities span from brand & market strategy to advertising, identity & naming, interactive design, product development, and communications design. We’ve created award-winning campaigns that cut through clutter across a broad cross-section of industries and geographies.
Proverb is a rapidly growing, high-demand full-service agency that has been featured in prominent media outlets like Forbes, Fast Company, ICIC, Boston Magazine, and more.
You don’t need a big agency—you need a big idea.
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