Every marketer worth their salt is constantly analyzing consumer data. For those who specialize in collecting that intel — well, let’s just say there’s no rest for the weary.
We build marketing experiences with solutions that help clients reach their ideal audience and create more effective content.
Today's conversation is with Joel Quadracci, CEO of Quad, a full-service marketing agency with around 16,000 employees. Joel shares the importance of authenticity and "being real" in leadership, arguing that vulnerability should not be seen as a weakness but rather as a sign of genuine human connection.
Jacob Morgan | Best-Selling Author, Speaker, & Futurist | Leadership | Future of Work | Employee Experience, 07/29/2023
Quad is a worldwide marketing solutions company that has been innovating solutions for our clients since 1971. We are a scalable organization with over 2,900 clients, $3.2B in sales, over 15,000 employees, over 40 offices and production sites in 14 countries and over 80 on or near site offerings to augment client’s internal teams. We are on a mission to deliver a better marketing experience for our clients so they can deliver a better consumer experience in the marketplace. We offer clients more streamlined, impactful and frictionless integrated capabilities from ideas to execution—from print and pixels to placement and packaging. Our fully integrated offering is backed by Quad’s multi-channel solutions coupled with our agencies Periscope, a creative strategy and ideas boutique agency based in Minneapolis, and Rise Interactive, our digital marketing, media and performance experts based in Chicago.