Terlato Wines and agency Schafer Condon Carter (SCC) are targeting two of the company's wine brands at two distinctive types of drinkers. The "Unscrew It" campaign for Seven Daughters is designed to create relatable moments particular to Millennial women, such as relationship woes and the roommate who doesn't understand boundaries.
Media Post, 08/01/2018
The Chicago agency has rethought every aspect of its agency template and reached a rather startling conclusion.
Chicago Business Journal, 07/25/2018
Chicago agency Schafer Condon Carter also collaborated with the brand to create 26 digital spots for Portillo’s social media channels and placed nine billboards in the areas around the brand’s Maple Grove, Minn., and Woodbury, Minn. restaurants.
Media Post, 02/19/2018
|Client||Start Year||End Year|
|Fresh Thyme Farmers Market||2018||Current|
|First Midwest BankCorp (First Midwest Bank)||2011||Current|
|Danone North America Away From Home||2017||Current|
|Terlato Wines (Seven Daughters, The Federalist, Terlato Family Vineyards)||2011||Current|
|Eastman Chemical (Llumar)||2016||Current|
Schafer Condon Carter, SCC, is an independent, mid-sized, Midwestern agency and we compete against global holding companies and local creative boutiques. We have posted 29 consecutive years of revenue growth, with a 34% increase over the last 5 years fueled by wins from Fortune 50 clients including Johnson & Johnson, PepsiCo and Procter & Gamble, as well as clients such as the Chicago Cubs, Danone North America, Fresh Thyme Farmers Market, Lamb Weston, The National Pork Board, Portillo’s, Advocate Health Care and Southern Comfort. SCC operates within a single P&L model that drives integration and collaboration. We were recently awarded the 2018 Ad Age Small Agency of the Year for the Midwest - a win for both us and our clients who partner with us every day to create powerful ideas that drive results.
Our success has been fueled by a simple philosophy - We work for humans. And human insights are at the center of everything we do. We’re empathetic creators of insight-fueled brand experiences that incite action and build brands. And we’re relentless. After many years in the business, we still approach every day with the spirit of a start-up. We’ve hired great people who partner with our clients in pursuit of success, and we go way beyond advertising to help clients achieve their goals.
SCC delivers the power of integration. As an AOR creative agency, we have proven success with brands in a wide array of categories and channels. Beyond our AOR engagements, our specialized business units are strong performers in their competitive sets. SCC prism, our integrated Public Relations, Influencer Marketing and Social Media practice, harnesses the power of third-party advocacy to surround and influence humans – supporting our clients’ brands and winning awards along the way. MAKE247, our in-house content studio, creates dynamic omnichannel content including video, animation, motion graphics and photography. SCC media is a full-service media operation with a digital DNA. SCC digital, operating in the enterprise-level technology space, recently became the first shop to integrate the Adobe cloud CMS offering with the Magento cloud e-commerce offering. And we’re one of only 38 companies certified as an Adobe Business-Level Partner. SCC media, our full-service media practice with digital DNA, provides insight- and data-driven media planning, buying, analysis and optimization with a focus on ROE and ROI.
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