Creative

Cases

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  Princess Cruises "I Love This Boat" Case Study

  Princess Cruises

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  Orchard Valley Harvest: Say No to No Nut November

  Orchard Valley Harvest

News

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  Terri & Sandy: Best Agencies of 2025 | Ad Age

  Terri & Sandy is the 2025 Ad Age Independent Agency of the Year

  Ad Age, 03/10/2025

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  Terri & Sandy names its first chief creative officer

  Amy Ferguson arrives from Special U.S., joining Peyton Sutton atop the indie agency’s new leadership team.

  Ad Age, 09/30/2025

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  Hannah Waddingham Revives The Love Boat in Princess Cruises' Nostalgic Ad

  Princess Cruises is the latest brand to lean into nostalgia, launching a modern tribute to The Love Boat with Hannah Waddingham.

  ADWEEK, 11/25/2024

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  How ad agencies can remain independent: W+K, Joan, Mischief USA | Ad Age

  More than a dozen executives at indie shops including W+K and Mischief USA share their advice and success stories.

  Ad Age, 09/23/2024

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  Revlon hires Terri & Sandy to work on Almay and other legacy brands | Ad Age

  Revlon assigns indie shop Terri & Sandy work on its Almay, Mitchum, Creme of Nature and American Crew lines.

  Ad Age, 08/07/2024

Clients

About

Terri & Sandy is a proudly independent, certified women-owned creative agency headquartered in NYC that was founded to bring clients big agency expertise faster, smarter and more cost-effectively.

In 15 years, Terri & Sandy has built a client roster that includes a blend of some of the most revered brands in the world, as well as start-ups with big ambitions, including The Walt Disney Company, Freshpet, Princess Cruises, Revlon, Nutella, Welch’s, Mars’ Kevin’s Natural Foods and more.

Our strategic capabilities include brand positioning, brand strategy, concept development, new product ideation, research planning & execution and creative strategy development. We have built several proprietary AI tools, including Athena, our predictive testing platform.

From a creative standpoint, we develop integrated communications ideas, also known as Big Ideas. Our Big Ideas are built to be channel agnostic and propel businesses forward. Our production capabilities span from scrappy, social-first creative to broadcast quality video to OOH and PR activations.

Some of our favorite recognitions include being named the #1 Most Effective Independent Agency in North America by the Effie Awards, earning a Fast Company World Changing Idea recognition, and being a 9x Ad Age Small Agency of the Year winner. In 2025, Terri & Sandy was recognized by Ad Age’s prestigious A-List awards as the Independent Agency of the Year.

People

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  Sandy Greenberg

  Co-Founder and CEO

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  Peyton Sutton

  President

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  Amy Ferguson

  Chief Creative Officer

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  Tracy Chapman

  Head of Strategy

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  Lauren Rubenstein

  Head of Client Services

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  Tina Lam

  Head of Production

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  Bryce Mathias

  Head of Social

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  Tony Scopellito

  Executive Growth Advisor