Little Black Book, Morten Grubak and Tao Thomsen of Virtue tell the story of how they created ‘Backup Ukraine’ to help protect the country’s cultural heritage through putting creative technology in the hands of dedicated volunteers, writes LBB’s Alex Reeves
Little Black Book, 08/01/2022
The brand’s upcoming release of digital collectibles is part of its continuing efforts to establish a strong presence in the burgeoning virtual marketplace.
The Drum, 07/27/2022
Lukas Grossebner is executive creative director Europe of Virtue Worldwide, the Vice-owned ad agency...
More About Advertising, 04/13/2022
‘Backup Ukraine’ is using Polycam 3D scanning app to quickly and easily scan and upload digital renderings of important landmarks.
Fast Company, 04/11/2022
Susan Pratchett is Managing Director Europe at Virtue Worldwide, a creative agency born from Vice. Her she discusses her role and her opinions on the evolution of brand marketing.
|Client||Start Year||End Year|
|The Coca-Cola Company||2021||Current|
|Diageo - Captain Morgan||2021||Current|
|Diageo - Johnnie Walker||2017||Current|
Virtue, the agency powered by VICE Media Group, builds brands from inside culture. A full-service strategic and creative agency with industry-leading expertise, Virtue helps brands find an authentic voice at the epicentre of culture.
With a presence in 17 cities across 13 countries, Virtue is a ‘borderless’ agency, putting together bespoke teams of people with diverse skills, backgrounds, and perspectives. Virtue works with brands like Coca-Cola, HBO, Logitech, P&G, General Mills, H&M, Volkswagen, McDonald’s, eToro, Red Bull, and Beats.
Managing Director, APAC
Managing Director, MEA
Managing Director, Europe
Managing Director, North America
Head of Business Development, Europe
Global Chief Strategy Officer
Global Chief Growth Officer