Creative
Cases
News
-
From H Mart to Mainstream: The Rise of Asian Food Brands - The Food Institute
Asian food brands are redefining grocery shelves by blending bold cultural identities and playful textures, fueling a culinary movement. With sales skyrocketing and Gen Z embracing authenticity, these brands showcase powerful lessons in modern branding.
The Food Institute, 05/09/2025
-
The 2025 buyer’s playbook | Campaign US
AI, sports, retail media and the smart moves shaping this year’s upfronts.
Campaign US, 05/22/2025
-
Inside AMP (Advantage Marketing Partners): Winning Hearts and Filling Carts
Discover how Advantage Marketing Partners unifies brand and commerce through data-driven strategy, behavioral science, and agile execution — all under one powerful roof.
Shopperations, 06/03/2025
-
The Friday Checkout: How grocers are scoring with shoppers for Super Bowl LIX
Though mass retailers like Walmart have intercepted consumers’ shopping when it comes to the big game, supermarkets still have an opportunity to win.
Grocery Dive, 02/07/2025
-
Snackification Nation | Advantage Unified Commerce
AUC's take on what the 2025 Sweets & Snacks Expo reveals about the future of eating.
Advantage Unified Commerce, 06/05/2025
Clients
| Client | Start Year | End Year |
|---|---|---|
| SC Johnson | 2022 | Current |
| Bayer | 2022 | Current |
| Wells Enterprises (BombPop, Blue Bunny, HaloTop) | 2022 | Current |
| Moet Hennessy | 2022 | Current |
| Riviana Foods, Inc. | 2022 | Current |
| Ferrara Candy Company | 2022 | Current |
| Ferrero USA | 2022 | Current |
| Family Dollar | 2022 | Current |
About
Advantage Unified Commerce (AUC) is built to be the most effective commerce agency in the world.
AUC brings the multiplier effect to our clients. We eliminate disconnects in our clients' marketing and commerce practices to take brands' purposes into plans that unlock true scale.
AUC is not a specialist shop. We're a shop full of specialists — unified from agencies, retailers, brands and startups. We know our model works, because the first thing we unified was ourselves, combining Advantage Solutions commerce, e-commerce and media agencies into an industry-first model of effectiveness.
And we bring a no-ego, all-outcome mentality. Using advanced data and tech, we converge Activation, Content, Commerce Media, E-Commerce, Search and Trade to unlock commerce scale for clients.
Where marketing expands across an increasing number of channels, we unify. By combining commerce, customers, culture and consumers, we lead clients to unparalleled growth.
Ready to talk commerce? Follow us on LinkedIn or drop us a line to stay connected.
People
-
.gif)
Christi Geary
Head of AUC
-
Dino de Leon
Executive Creative Director
-
Amauri Campos
SVP Head of Amazon & Ecommerce
-
Kathryn Longhurst
SVP Account Management & Digital Retail
-
Jessica Ruscito
SVP Media
-
Danielle White
VP Project Management