Google: Aspen Ideas Festival



  • Experiential
  • creative
  • strategy
  • production
  • Google
  • future
  • pop-up
  • creative direction
  • eco-friendly
  • cybersecurity
  • sustainablity
  • Fabrication
  • Scenic
  • environmental design
  • scenic design
  • Aspen
  • Aspen Ideas
  • footprint

Google challenged ADVOC8 to transform the traditional, white pop-up hospitality tent into something new and eye-catching For the 2018 Aspen Ideas Festival. Our design featured exposed trussed beam construction and open-air wood slat walls elegantly draped in canvas. The interior lounge was appointed with modern interior accents. The solar-powered space highlighted two new Google platforms showcased on interactive panels.

The AI Experiments display featured Google’s work in artificial intelligence and its use in fields like medicine and agriculture. The Google for Jobs display highlighted the company’s open-source job search platform and the capability to navigate trends within various US states and industries. For those interested in Google’s new IT Support Professional Certificate program, we created an engaging tutorial video with an in-depth explanation of the platform.