Everyone is talking about bots. Whether it is a panel discussion, keynote or headline, they’re all the rage. But are they just the latest version of trendy presentationware?
The Huffington Post, 08/30/2016
The market research firm is out with a new report that spotlights nine midsize media agencies with billings of between $2 billion to $20 billion.
|Client||Start Year||End Year|
|the ups store||2016||Current|
|Boehringer Ingelheim Pharmaceuticals, Inc.||2018||Current|
|MilkPEP Got Milk?||2020||Current|
Assembly was formed 8 years ago and currently services clients in the US, Canada and globally.
We operate under the belief that all media is performance media, and aim to plan and put media in market that drives a tangible, meaningful, measurable result. Assembly plans and buys everything from video (broadcast, cable, OTT, CTV, VOD) and audio (terrestrial and streaming) to OOH, print, all forms of digital and beyond.
In 2019 Assembly was named a leading agency by Forrester in their full-service media wave, on the heels of being named AdAge’s Media Agency of the Year in 2018.
In 2019, MDC strategically aligned Assembly with Business Agency GALE Partners. This was to amplify our data, technology and media offering, and to integrate GALE’s capabilities in Business Strategy, CRM, Loyalty and Creative with Assembly’s media services offering. This powerful combination ensures that we have the full capabilities to service the scope of this RFI and can seamlessly activate all media channels as necessary.
Managing over $3.2B in media annually, Assembly is proud to develop media programs that are “made to move people” – this is made possible because of our deep data layer which has information at the individual level for over 250M people. It is this unique asset that allows us to take one of the most granular audience-first planning approaches in the market, delivering custom messaging to different audiences, and targeting consumers at a very granular level locally.
However, we don’t stop there; At Assembly, we are fanatical about measuring media and performance, whether in standard dashboard reporting, or through the use of custom attribution models, MMM, MTA and more.
We have expertise across a wide range of verticals, including financial services, B2C, lead generation, health care, pharmaceuticals, travel and leisure, entertainment, luxury, retail and more.
Head of Digital Media
VP Director of Analytics & Data Science
Chief of Staff / Strategy and Data Leadership
Chief Investment Officer
President, Content and Managing Director