Creative
Cases
News
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How Slice soda is relaunching with an AI-generated retro radio station
Behind BarkleyOKRP and Google AI's creation of a nostalgic "Pop 40" supporting the soda brand's relaunch.
Ad Age, 06/02/2025
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BarkleyOKRP Named Agency of Record for Inspire Medical Systems, Inc. | LBBOnline
Little Black Book, The win follows a competitive review led by Pile
Little Black Book, 05/22/2025
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7 new business tips for agencies from Mirren Live 2025
Mirren Live 2025 was chock-full of useful tips and tricks for agency new business executives.
Ad Age, 05/12/2025
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BarkleyOKRP Promotes CCO Katy Hornaday to CEO
BarkleyOKRP has appointed Katy Hornaday as CEO and Nate Swift as president, as the agency continues to promote its “Big Indie” positioning.
ADWEEK, 05/08/2025
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BarkleyOKRP Appoints Katy Hornaday as CEO | LBBOnline
Little Black Book, The long-time creative leader steps into the top role as the agency sharpens its Big Indie vision, with Nate Swift appointed president and Jeff King transitioning to founding partner
Little Black Book, 05/08/2025
Clients
Client | Start Year | End Year |
---|---|---|
Burger King | 2024 | Current |
CARFAX | 2023 | Current |
AMC Theatres | 2018 | Current |
Metro by T-Mobile | 2024 | Current |
The Golf League (TGL) | 2024 | Current |
Winnebago | 2019 | Current |
Elanco | 2024 | Current |
Red Lobster | 2022 | Current |
United Healthcare | 2024 | Current |
Proctor & Gamble - Ivory Soap | 2024 | Current |
About
BarkleyOKRP is one of the largest independent ad agencies in the U.S., matching scale with soul to help build brands like Burger King, Corona Premier, Metro by T-Mobile, Planet Fitness, and Smoothie King. Fully integrated across strategy, creative, and media, BarkleyOKRP is a five-time Ad Age A-List honoree and Certified B Corp—bringing Big Indie spirit to advertising by using integration and egoless creativity as their unfair advantage.
Find out more at barkleyokrp.com.
People
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Katy Hornaday
CEO
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Chris Cardetti
Chief Strategy Officer
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Demian Brink
Chief Data + Analytics Officer
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Sean Corcoran
President, MissionOne Media
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Lindsey DeWitte
Chief Impact officer
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Brenda Donahue
Chief Operations Officer
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Dan Fromm
Founding Partner
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Reshma Karnik
Chief Media Officer
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Jeff King
Founding Partner
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Tom O'Keefe
Founding Partner
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Jason Parks
Chief Growth Officer
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Stephanie Parker
Chief Client Experience Officer
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Nick Paul
Founding Partner
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Rahul Roy
Chief Relationship Officer
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Nate Swift
Chief Marketing Officer