Creative

Cases

News

  • Fruit of the Loom and Southwest Collab on Luxe Travel Sweats | Muse by Clio

    Fruit of the Loom and Southwest Collab on Luxe Travel Sweats | Muse by Clio

    The apparel includes an airline gift cardThe brainchild of GSD&M, lead agency for both brands, the collection was promoted on Fruit of the Loom's social platforms, and the agency enlisted TikTok influencer Rich Caroline to hype the merch, too.

    Muse by Clio, 06/08/2023

  • Pizza Hut delivers to Teenage Mutant Ninja Turtles fans underground | Ad Age Creativity

    Pizza Hut delivers to Teenage Mutant Ninja Turtles fans underground | Ad Age Creativity

    The limited-time delivery campaign came from GSD&M

    Ad Age, 06/30/2023

  • Stanley hires GSD&M as its first TikTok agency of record | Ad Age

    Stanley hires GSD&M as its first TikTok agency of record | Ad Age

    The Austin-based agency will oversee Stanley’s TikTok strategy and content creation, among other responsibilities.

    Ad Age, 08/07/2023

  • Pizza Hut Strikes Gold with Heritage Appeal and Modern Innovations | QSR magazine

    Pizza Hut Strikes Gold with Heritage Appeal and Modern Innovations | QSR magazine

    Pizza Hut U.S. president David Graves has worked with a handful of concepts he would describe as a heritage brand, his current company being among them. That equity has been a goldmine for the chain in recent years, particularly around food innovation. Pizza Hut has gotten in the habit of playing the hits, but in a way that still feels modern and reaches millennial and Gen Z consumers who will carry the restaurant for the next six decades or so. 

    QSR magazine, 07/11/2023

  • Command The Stack | Communication Arts

    Command The Stack | Communication Arts

    Recruiters for the United States Air Force (USAF) needed a way to engage potential members of the armed forces during the COVID-19 pandemic. Austin-based ad agency GSD&M created Command The Stack, the world’s first AR mobile flight simulator, to let players fly the USAF’s most advanced aircraft in their own living spaces. Based on a real strategy called “the stack” in which aircraft work together at different altitudes, the game immerses players in either single-player or multiplayer modes to show them the skills required of every servicemember in the Air Force and spark a lifelong passion for flight.

    Communication Arts, 05/22/2023

Clients

Client Start Year End Year
Fruit of the Loom 2021 Current
Southwest Airlines 1981 Current
Pizza Hut 2018 Current
Capital One 2020 Current
Dodge 2016 Current
Diageo 2017 Current
Ram 2017 Current
U.S. Air Force 2000 Current
Universal Parks & Resorts 2018 Current
Hilton Hotels & Resorts 2015 Current

About

Founded in 1971, GSD&M is an ideas-driven, fully integrated agency that has been building some of the world’s most iconic brands for the past 50 years. Headquartered in the music-loving, tech-driven, creative hub that is Austin, we exist to create ideas that make a difference by cultivating First & Only brands—fueled by ideas that are the first of their kind for the only brands that can pull them off. Our philosophy centers around finding and connecting with like-minded brands and teams that share a passion for the products, services and experiences that make a real difference in consumers’ lives.

People

  • Keith Jose

    Keith Jose

    SVP, Director of Business Development

  • Andrew Teagle

    Andrew Teagle

    Chief Strategist

  • Jay Russell

    Jay Russell

    Chief Creative Officer

  • Duff Stewart

    Duff Stewart

    CEO

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