SEATTLE, May 09, 2023 (GLOBE NEWSWIRE) -- New Engen, a leading performance marketing agency, announced that Acorn Influence, a New Engen company, and the...
GlobeNewswire News Room, 05/09/2023
/PRNewswire/ -- Digital marketing agency New Engen, Inc. today announced it has joined forces with Acorn Influence, a leading influencer marketing agency which...
PR Newswire, 01/18/2022
The concept of attribution had noble and necessary beginnings – entering the marketing landscape like a newly anointed royal ready to wave away our collective blindness to which ads were working and which were not. Even with its rules-based and/or data-driven origins, “attribution” has always been a misnomer. While it’s been a reasonable success in understanding basic ad performance – it is one the greatest distractions of our time.
But the real story around AI and automation is that our AI future is already here. We’re soaking in it around hyper automated marketing.
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New Engen is a performance marketing agency helping brands transform their marketing programs to unlock profitable growth and maximum ROI. Managing around $1B in annual ad spend, New Engen is partner to over 100 multi-national brands, Fortune 500 companies and industry disruptors. Born digital, measurement-led, content-powered, and performance-driven, New Engen delivers agile, customer-focused marketing strategies and innovations to help brands stay ahead of the ever-evolving digital ecosystem.
New Engen won the 2022 Google Premier Partner of the Year Award for driving Online Sales, is an Inc. 5000 Fastest Growing Company, an Adweek Fastest Growing Agency and was also named as one of Inc.‘s Best in Business in 2022. Most recently, New Engen was recognized on Inc.'s Best Workplaces in America 2023 list.
Channels include paid search, paid social, programmatic, OTT/CTV, influencer/creator, affiliate, marketplaces and emerging media.
Learn more at www.newengen.com.