Creative
Cases
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Ace Hardware: "Some Day" Brand Activation
Ace Hardware
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Bringing A Brand Back, Baby, Back!
Chili's
okrp.com
News
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Burger King Names OKRP Its US Creative Agency of Record
Burger King is moving on from its longtime incumbents, selecting independent agency O’Keefe Reinhard & Paul as its creative agency of record for the U.S. market.
Adweek, 04/28/2022
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Nerds Flock to OKRP, Named Agency of Record for Brand
OKRP will handle advertising and activation initiatives for NERDS portfolio, including Gummy Clusters, Ropes, Big Chewy and Candy Corn.
Reel Chicago, 11/02/2021
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Ace Hardware Wants DIY Procrastination to End on April 3
The retailer is the latest to tap into nontraditional holidays—but do they work?
Adweek, 03/11/2021
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Google and Target Support Black-Owned Businesses in New Campaigns
Black-owned Friday and Black Shop Friday both gain corporate support.
Adweek, 11/24/2021
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Clients
| Client | Start Year | End Year |
|---|---|---|
| Ace Hardware | 2015 | Current |
| Burger King | 2022 | Current |
| Cars.com | 2020 | Current |
| Chili's | 2017 | Current |
| Ferrara Candy Company | 2021 | Current |
| Home Chef | 2017 | Current |
| Illinois Office of Tourism | 2019 | Current |
| Marco's Pizza | 2022 | Current |
| Constellation Brands US | 2022 | Current |
| P&G | 2021 | Current |
About
Sales today, brand today is our belief – you can see it in our model and feel it in our work. It starts with our overall position of “Big Brand Creativity; Startup Ingenuity” and delivered in each of our four unflinching principles:
1. Be nimble. Be quick. Be prolific.
Real-time adaptability in both operating structure and creative output is a competitive edge in today’s environment.
2. Practice "the high art of selling."
Proactively embracing the selling of a client’s product or service as the centerpiece to a creative solution.
3. Put the "agent" in advertising agency.
We break down boundaries and work with the best writers, designers, digital artists and filmmakers who choose to operate more independently than ever before.
4. Have soul.
Consumers have to first feel it, if we expect them to ever believe it or act upon it. Soul is the great x-factor in everything.
People
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Tom O'Keefe
Founder / Chief Executive Officer
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Matt Reinhard
Founder / Chief Innovation Officer
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Nick Paul
Founder / President
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Nate Swift
Chief Strategy Officer
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Brenda Donahue
Chief Operations Officer
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Aubrey Walker
Executive Creative Director
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Elena Robinson
Head of Production
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Rahul Roy
Chief Client Officer
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Avigail Schlosser
Chief Financial Officer