Client Start Year End Year
Bank of America 1990 Current
Bank Of America/Merrill Lynch 2011 Current
Wellington Management 2024 Current
ISS Stoxx 2024 Current
Evergreen 2025 Current
Crown Castle 2013 Current
Pantheon 2025 Current
VCU 2025 Current
Virginia Tech 2022 Current
WorldQuant 2021 Current

At Sullivan, we transform hard-to-understand businesses into easy-to-love brands.

Founded in 1990 by Barbara Apple Sullivan, we’ve helped top organizations uncover the humanity behind their complexity since our inception. Where other agencies focus on high-level awareness building, we help organizations with complex ecosystems use brand to reach customers at critical points of decision.

As a brand and marketing firm, we hold 35 years of expertise in complex industries such as financial services, higher education, technology, and professional services.

Sullivan is proudly woman-owned and WBENC certified.

  • Barbara  Apple Sullivan

    Barbara Apple Sullivan

    Founder & Managing Partner

  • John  Paolini

    John Paolini

    Partner & Chief Creative Officer

  • Nicole Ferry

    Nicole Ferry

    Partner & Chief Strategy Officer

  • Nancy Schulman

    Nancy Schulman

    Partner & Chief Client Officer

  • Valentine McGovern

    Valentine McGovern

    Partner & Chief Financial Officer

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