Creative
PepsiCo (Tropicana)
Cases
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Corona Extra: Responding to a pandemic that shares your name.
Corona Extra / Pacifico Beer
c-k.com -
News
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COVID trends that are here to stay.
C-K takes a look back over the last nine months of the pandemic and how it has changed our behaviors. In our latest report, we consider the long-term impact as well as lessons we’ve learned from these changes.
Cramer-Krasselt, 12/18/2020
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Corona beer’s 30-year-old Christmas ad takes on new relevance in social distancing age | Ad Age
The brand celebrates the 30th anniversary of ‘O Tannenpalm’ with some new twists.
Ad Age, 12/14/2020
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Porsche Partners With Puma For Youth-Targeted Initiative 11/09/2020
Porsche and Puma are giving consumers 2.7 seconds to buy sneakers in the "World's Fastest Sneaker Release" during a pre-sale Nov. 16.
MediaPost, 11/09/2020
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Stephani Estes: “Embracing change”
C-K's SVP, Executive Director of Media Stephani Estes talks to Thrive Global about embracing change, the pandemic, being a leader and a busy mom.
Thrive Global, 09/24/2020
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C-K wins 9 Trumpet Awards from PCC
Leading independent marketing and communications agency Cramer-Krasselt (C-K) certainly has something to trumpet about these days. The agency just received nine awards from the Publicity Club of Chicago (PCC), following its annual Golden Trumpet award show. Tropicana was recognized for the Buell Technology award for the Vitamin C Meter campaign. This award honors the creative use of technology to effectively build a brand.
REEL Chicago, 09/16/2020
Clients
| Client | Start Year | End Year |
|---|---|---|
| Alzheimer's Association | 2015 | Current |
| Cedar Fair (Cedar Point, Knott's Berry Farm and more) - [13 amusement parks] | 2011 | Current |
| Corona Extra / Pacifico Beer | 1993 | Current |
| Cotton Council International | 2016 | Current |
| Edward Jones Investments | 2010 | Current |
| Flagstar Bank | 2019 | Current |
| PepsiCo (Tropicana) | 2019 | Current |
| Porsche | 2007 | Current |
| T. Marzetti Company (16 CPG Brands) | 2018 | Current |
| Cintas | 2018 | Current |
About
C-K is one of the largest independent, totally integrated agencies in the country with over $700 million in billings, nearly $400 million in media assets under management and 61% of revenue from digital.
With a mission to Make Friends, Not Ads®, C-K has built a reputation for changing perception and behaviors that lead to purchasing action for brands. It’s how we helped Porsche achieve 10 years of consecutive record-breaking growth, how Corona became the #1 import and Pacifico grew 19% in a single year.
We’ve done it by interconnecting an ever-expanding range of disciplines from strategic branding to digital, social, analytics, media/programmatic, SEM, PR, UX and more.
Major brands include Alzheimer’s Association, Cedar Fair Entertainment Company (Knott’s Berry Farm, Cedar Point and additional properties), Cintas, Corona Extra, Edward Jones, Marzetti Salad Dressing (plus 15 brands), Pacifico Beer, Porsche and Tropicana.
People
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Peter Krivkovich
Chairman and CEO
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Karen Seamen
President, Chief Operating Officer
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Marshall Ross
Vice Chairman, Chief Creative Officer
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Andrew Meyer
Senior Vice President, Executive Creative Director
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Stephani Estes
Senior Vice President, Executive Director of Media
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Mary Gura
Senior Vice President, Director of PR/Social
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Pat Nathan
Senior Vice President, Executive Director of Production Operations and Services
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Courtney Perigo
Senior Vice President, Director of Data Strategy and Utilization