Corona Extra / Pacifico Beerc-k.com
Corona Extra / Pacifico Beerc-k.com
Ad agency Cramer-Krasselt has promoted Stephani Estes to executive vice president, general manager of the agency’s Chicago headquarters. Estes was promoted to associate general manager in January and will take over full management duties for the Chicago office from C-K's President and COO Karen Seamen who will focus on overall agency operations and new business. Seamen has held the GM role since 2005. Estes joined C-K in July 2015 as vice president, digital strategy and implementation, and in 2017 was promoted to senior vice president, director of media strategy and in 2019 was tapped to oversee all media strategy and activation efforts at the agency as senior vice president, executive director of media. She will continue to oversee C-K's media group while taking on her new role. The agency’s clients include Cedar Fair, Cotton Council International, T. Marzetti Brands and others.
A clandestine meeting between a pair of shady characters under a dank freeway overpass leads to an unexpectedly hilarious result in a new spot for Gumout dir
A Mexican family of landscapers is at the heart of Cramer-Krasselt’s newest work for power tool company, ECHO USA. The agency says it’s the second installment in a series of storytelling-focused videos that bring the stories of professional landscapers to life. In “Made In America,” C-K focuses on the story of the Diaz Group, a family landscaping business operating out of Chicago’s South Side (Back of the Yards neighborhood).
REEL Chicago, 08/09/2021
C-K has been named to the AdExchanger Programmatic Power Players list. Programmatic Power Players were chosen from the hundreds of submissions received from across the globe. AdExchanger’s editors evaluated each entry based on the strength and breadth of its offerings, its documented case studies and client references.
The Webby Awards announced that Cramer-Krasselt won a Webby for “Porsche x Star Wars: The Designer Alliance” in the category of “Best Auto & Auto Services in Advertising, Media & PR” in the 25th Annual Webby Awards Internet Celebration. Hailed as the “Internet’s highest honor,” The Webby Awards is the leading international awards organization honoring excellence on the Internet.
|Client||Start Year||End Year|
|Cedar Fair (Cedar Point, Knott's Berry Farm and more) - [13 amusement parks]||2011||Current|
|Corona Extra / Pacifico Beer||1993||Current|
|Cotton Council International||2016||Current|
|T. Marzetti Company (16 CPG Brands)||2018||Current|
|Kroger (3 Divisions)||2015||Current|
C-K is one of the largest independent, totally integrated agencies in the country with over $500 million in billings, nearly $350 million in media assets under management and 69% of revenue from digital.
With a mission to Make friends, not ads®, C-K has built a reputation for changing perception and behaviors that lead to purchasing action for brands. It’s how we helped Porsche achieve 10 years of consecutive record-breaking growth, how Corona became the #1 import and Pacifico grew 19% in a single year.
We’ve done it by interconnecting an ever-expanding range of disciplines from strategic branding to digital, social, analytics, media/programmatic, SEM, PR, UX and more.
Major brands include Alzheimer’s Association, Cedar Fair Entertainment Company (Knott’s Berry Farm, Cedar Point and additional properties), Cintas, Corona Extra, Marzetti Salad Dressing (plus 15 brands), Pacifico Beer, Porsche, Spirit Airlines, and Tropicana.
Chairman and CEO
President, Chief Operating Officer
Vice Chairman, Chief Creative Officer
Senior Vice President, Executive Creative Director
Senior Vice President, Executive Director of Media & General Manager Chicago
Executive Senior Vice President, Director of PR/Social
Senior Vice President, Executive Director of Production Operations and Services
Executive Senior Vice President, Director of Data Strategy and Utilization