Even with the persistence of COVID-19, and no end in sight, Americans are still finding ways to reimagine summer fun and vacations and to prepare for what may come when school “resumes” in the fall. We put together a special summer edition of our COVID-19 reports to identify trends that are helping to shape our very unusual summer and the implications for brands.
Cramer-Krasselt was honored with 10 awards, including the top award, from The Public Relations Society of America (PRSA), Chicago chapter, following its annual gala Thursday, July 16, 2020. The PRSA Chicago Skyline Awards are the city’s premier honor for public relations and communications, celebrating creativity and innovation in public relations that leads to meaningful business impact and results.
Cramer-Krasselt wins Grand Prix in The Drum Digital Advertising Awards US for Cedar Fair: California's Great America campaign.
The Drum, 06/23/2020
Stephani Estes, SVP and media director at Cramer-Krasselt, talks to Digiday about the impact of coronavirus on publishers and media ad sales.
After eight weeks we’re in a transitional phase forcing everyone to evaluate even the most minute details and make tough choices. Read our recent blog post How COVID-19 is impacting culture and consumer behavior: May 4 - 8.
|Client||Start Year||End Year|
|Cedar Fair (Cedar Point, Knott's Berry Farm and more) - [13 amusement parks]||2011||Current|
|Corona Extra / Pacifico Beer||1993||Current|
|Cotton Council International||2016||Current|
|Edward Jones Investments||2010||Current|
|T. Marzetti Company (16 CPG Brands)||2018||Current|
C-K is one of the largest independent, totally integrated agencies in the country with over $700 million in billings, nearly $400 million in media assets under management and 61% of revenue from digital.
With a mission to Make Friends, Not Ads®, C-K has built a reputation for changing perception and behaviors that lead to purchasing action for brands. It’s how we helped Porsche achieve 10 years of consecutive record-breaking growth, how Corona became the #1 import and Pacifico grew 19% in a single year.
We’ve done it by interconnecting an ever-expanding range of disciplines from strategic branding to digital, social, analytics, media/programmatic, SEM, PR, UX and more.
Major brands include Alzheimer’s Association, Cedar Fair Entertainment Company (Knott’s Berry Farm, Cedar Point and additional properties), Cintas, Corona Extra, Edward Jones, Marzetti Salad Dressing (plus 15 brands), Pacifico Beer, Porsche and Tropicana.
Chairman and CEO
President, Chief Operating Officer
Vice Chairman, Chief Creative Officer
Senior Vice President, Executive Creative Director
Senior Vice President, Executive Director of Media
Senior Vice President, Director of PR/Social
Senior Vice President, Executive Director of Production Operations and Services
Senior Vice President, Director of Data Strategy and Utilization