Creative

Cases

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  Galen College of Nursing Media + Creative

  Galen College of Nursing

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  OrangeTheory Fitness Paid Social for Franchisees

  Orange Theory Fitness

News

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  Reinventing Crispin to Meet the Moment, 60 Years On | LBBOnline

  Little Black Book, CEO Maggie Malek and CCO Steve Denekas tell LBB’s Ben Conway about the year since rebranding, transforming perceptions of a “misunderstood” brand

  Little Black Book, 04/23/2025

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  How Nature’s Sunshine cuts through ‘label candy’ in the supplement space

  The pioneering purveyor of herbal supplements relied on agency partner Crispin to create its first integrated brand platform.

  Marketing Dive, 03/19/2025

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  DSW Names Crispin as Creative Agency of Record

  The brand is looking to sharpen its points of differentiation. Footwear and accessories retailer Designer Shoe Warehouse (DSW) has selected Crispin as its new creative agency of record (AOR), the agency shared exclusively with ADWEEK.

  Ad Week, 11/12/2024

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  NCM Names 2025 U.S. Young Lions Winners

  NCM celebrated its 10th year as the U.S. Cannes Lions rep by announcing the 2025 Young Lions winners, who will represent Team USA in Cannes after impressing judges with Gen Z-driven creative work for WhyHunger.

  Adweek, 04/10/2025

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  Should marketers be asking brand safety partners harder questions?

  DOJ queries into the workings of DoubleVerify and IAS signal just how widespread concerns have become in the industry. 

  Digiday, 11/06/2024

Clients

About

We’re Crispin. You may have known us as Crispin, Porter & Bogusky. Or CP+B. Or CPB Group.

Our superpower is our integration. We sit at the integration of creative + media + social.

We are a chronically online media and creative agency making brands the conversation. We are in the business of creativity, solving complex problems with media, creative, social, and branded entertainment. Sometimes solutions involve one of those practices, but more often than not they involve multiple. Because brands and people don’t exist in isolation, and neither should the work. Our entire integrated offering also includes: Brand Strategy, Influencer & Creator, Commerce & eRetail, Experience Design and Production. Our connected approach has proven to improve brand performance by 25% in the first 90 days.

We are a team of 180+ experts with offices in Houston (HQ), New York, and Los Angeles, and remotely across the country.

Our clients include Procter & Gamble (supporting 25+ brands including Olay, Pantene, Crest, Pampers), Target, Galen College of Nursing, 19 Crimes, Fannie Mae, DSW, Samsung, and more.

People

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  Maggie Malek

  CEO

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  Laura Eder

  COO

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  Steve Denekas

  Chief Creative Officer

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  Caitlin Jeansonne

  SVP, Growth and Partnerships