Creative

Cases

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  Goodyear Cotton Bowl Classic

News

• Medium Giant Named Agency of Record for Tire Discounters

  PR Newswire, 02/04/2025

• Medium Giant Wins Six Davey Awards in 2024, Honoring Work in Branded Content, Integrated Campaigns, and MoreJust a moment...

  PR Newswire, 11/19/2024

• Medium Giant Creates New Brand Campaign For The Dallas Morning News

  PR Newswire, 11/18/2024

• Medium Giant Releases the 2025 Giant Trends Report, Detailing Tourism Trends Through the Lens of Storytelling

  PR Newswire, 10/25/2024

• Medium Giant Launches New Podcast, Giant Stories, Featuring Innovative Leaders in Storytelling

  PR Newswire, 10/07/2024

Clients

About

What’s in a name?

We create giants, no matter the medium. We champion our clients’ ambitions. We help transition those ambitions from vision to reality. We operate with a “giant mindset,” driving KPIs that directly support the growth goals of our clients in ways that can be immediately felt.

What makes us different?
We are a full-service creative marketing agency and we are a media company. While we love to tout the strategic expertise and technical capabilities of our team, we’re storytellers at heart. As sister company to The Dallas Morning News, we’re proud to be part of the oldest continuously operating company in Texas with a proud heritage of award-winning storytelling.

In an environment where massive agency conglomerates struggle to provide the level of service and specificity needed by so many brands today, Medium Giant’s full suite of capabilities offers a one-stop-shop solution few others in our tier can match. From virtually all facets of owned and operated media, to full creative capabilities, to proprietary delivery tools, we truly are unique in this space.

Our work has earned recognition from the AAF Addys, The Reggies, the Davey Awards, and the AMA DFW Marketer of the Year for Campaign of the Year

Above all, what differentiates Medium Giant is our people — our talent, curiosity, dedication to great work, and track record of results speak for themselves — as do the stories our clients tell on our behalf.

We’re excited to explore this partnership with you!

People

• 

  Mike Halston

  VP, Marketing Technologies

• 

  Kimberly Jones

  Marketing Director

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  Milan Evans

  VP, Financial Operations

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  Lizzy Bakhaus

  VP, Strategy

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  Rachel Mosley

  VP, Client Leadership

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  Shawn Kruggel

  Executive Creative Director

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  Paula Serafino

  VP, Integrated Media

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  Natalie Yancy

  Chief Revenue Officer of The Dallas Morning News

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  John Kiker

  President